Datafied Desires, led by Dr Ranjana Das, is a brand new project funded by the University of Surrey in 2019. It will conduct an evidence review and do original empirical work on the meanings, experiences and practices around 'desires' (multiple, fluid) in an age of data and datafication. Instead of beginning with top-down critiques of datafied structures, the project will look at people's lived, everyday experiences and emotion work around 'smart' sex- including smart sex toys, apps, and connected devices. Ranjana will be working on this project with her students Holly Butteriss and Tara Goldsmith.